Wednesday, February 17, 2021

New Music Video: Tot Taylor "This New Abba Record"



Tot Taylor has a new 7" single out today! This is the 3rd music video I've made for Tot's music.

This time I decided to create the video in square format. Most online videos these days eventually require a square version for use on social media platforms, so I thought why not just plan the film to be square from the get go. I also liked the idea of using a kind of "rule of four" to guide the design, as the song is about a particularly famous Swedish foursome. So going square seemed to work with this idea, plus the idea that record covers are naturally square too.

When choosing a typeface for all this, the four line font I found for 'ABBA' seemed to fit in with the whole concept and have that 'disco era' look going for it too. I found a three line font for the word 'TOT'.

Wednesday, January 13, 2021

New Video: Animation for Aldi "Hunger" campaign


This video was commissioned by ad. agency BCW on behalf of Aldi for their campaign to provide food for families in need. It features the voice of Marcus Rashford and illustrations by Lisa Stickley.

Monday, December 21, 2020

New Music Video: The Bob Baker Sound "The Way It Is"



Here's a music video for The Bob Baker Sound's new track "The Way It Is.". The band and management team shot this performance video for their track on mobile phones. I got all the footage to edit together and decided to add some graphics and animation inserts too.

Friday, October 23, 2020

New Music Video: Benjamin Scheuer "Lafayette Square"


Here's a music video for Benjamin Scheuer's new track "Lafayette Square". I had just two weeks to turn this video around, so we decided to create a simpler 'lyric video', mostly using typography to tell the story.